Service

Email & SMS
Marketing

Keep your clients coming back for their next piece — automatically. Appointment reminders, aftercare follow-ups, flash drop announcements, and loyalty campaigns that run while you're at the chair.

Automated client follow-ups
0 /7
Leads that fall through the cracks
0
Repeat bookings & referrals
x 0
Sends/month included
0

What It Is

Your Clients,
Always Connected.

Getting a new client is expensive. Keeping one is almost free — if you have the right systems in place. Most studios do nothing after a session ends. No follow-up, no aftercare check-in, no reason to come back.

Getting a new client is expensive. Keeping one is almost free — if you have the right systems in place. Most studios do nothing after a session ends. No follow-up, no aftercare check-in, no reason to come back.

Automated Sequences

Set it once, run forever. Every trigger — new inquiry, booked appointment, completed session — automatically fires the right message at the right time.

Dual-Channel Reach

Email for longer content — newsletters, flash drops, aftercare guides. SMS for time-sensitive messages — reminders, flash day alerts, urgent follow-ups. 98% open rate on SMS.

Personal at Scale

Every message is personalized with the client's name, artist, style, and appointment history — so it feels like a 1-on-1 message, not a bulk blast.

What's Included

Every Campaign
Your Studio Needs.

Appointment Reminders

Automated SMS and email reminders sent 48 hours and 24 hours before every appointment. Reduces no-shows dramatically and keeps your schedule full.

Aftercare Follow-Ups

Post-session aftercare instructions sent automatically after every appointment — builds trust, reduces healing issues, and naturally leads into the review request sequence.

Review Request Sequences

Perfectly timed review requests sent after the healing window — when clients are happiest with their new piece. Your Google rating grows without you ever having to ask.

Flash Drop Campaigns

Flash day announcements sent to your entire client list via email and SMS — creating urgency and generating immediate booking inquiries within hours of the send.

Loyalty & Re-Booking Flows

"It's been 6 months — ready for your next piece?" Automated re-engagement messages that bring past clients back before they drift to another studio.

Monthly Newsletter

A designed monthly email featuring new artist work, upcoming flash days, studio news, and booking CTAs — keeping your studio top of mind for clients between appointments.

Convention & Event Promos

Targeted campaigns for tattoo conventions, guest artist appearances, and special events — building hype and driving advance bookings before the event.

Lead Nurture Sequences

For people who inquired but didn't book yet — a gentle, value-driven sequence that keeps your studio on their radar until they're ready to commit.

Performance Reporting

Monthly reporting on open rates, click rates, booking attribution, and revenue driven by email and SMS — so you know exactly what's working.

Channels

Email vs SMS —
We Use Both

Email

Email is your long-form channel — newsletters, aftercare guides, flash drop reveals, and portfolio showcases. Higher design potential, longer shelf life, and perfect for visual content that showcases your artists' work.

SMS

SMS is your high-urgency channel — appointment reminders, flash day alerts, and time-sensitive follow-ups. With a 98% open rate and most messages read within 3 minutes, nothing cuts through like a text.

The Client Journey

From First Inquiry
To Loyal Regular.

Inquiry
Days 0
Days 0 - Inquiry

Instant lead capture + auto-reply

The moment someone fills out a form or sends a DM, they receive an instant, personalized reply collecting their style preferences, availability, and reference images — starting the consultation process automatically.

Before Appointment
- 0 h
- 0 h - Before

Reminder + prep instructions

Email and SMS reminders go out 48 and 24 hours before the appointment — with prep tips (stay hydrated, eat beforehand, wear comfortable clothing) that set clients up for a great session and reduce no-shows.

After Session
+ 0 h
+ 0 h - After

Aftercare guide sent automatically

A detailed aftercare guide hits their inbox the morning after their session — covering cleaning, moisturizing, sun exposure, and what to expect during healing. Builds trust and reduces follow-up questions.

Post-Healing
+ 0 WK
+ 0 wk - Post-Healed

Review request + check-in

Once the tattoo has healed, a friendly check-in message goes out — asking how they love it, sharing a review link, and naturally opening the door to booking their next piece.

Re-engagement
+ 0 MO
+ 0 mo - Retention

Loyalty campaign + flash drop invites

Six months after their last session, a re-engagement message goes out — featuring new artist work, upcoming flash dates, and an exclusive early-access booking link. Keeps your studio front of mind and brings clients back before they drift away.

Email & SMS Questions

Do I need an existing email list?

No — we build your list from scratch using your booking system, website, and CRM. If you already have a list, we import it and start from there. The list grows automatically with every new client.

Can clients opt out?

Yes — every email includes an unsubscribe link and SMS messages include a STOP option, fully compliant with CAN-SPAM and TCPA regulations. We manage compliance so you don't have to worry about it.

Will the messages feel automated or robotic?

Not at all. Every message is written in your studio's voice, personalized with the client's name and session details, and timed to feel natural — not like a bulk blast. Most clients assume it's sent personally.

Does this work with my booking software?

Yes — we integrate with most popular booking tools (Vagaro, Booksy, Square, Fresha). Appointment triggers fire automatically based on booking activity in your existing system.

How many emails and texts go out per month?

All plans include 250 outbound sends per month — a mix of email and SMS. This covers most studios comfortably. Heavier volume studios can add more sends as needed.

Is Email & SMS included in my plan?

Yes — email and SMS marketing is included in every plan starting from Basic. Higher plans unlock additional campaign types like flash drops, loyalty flows, and convention promotions.

Pricing

Email & SMS included in every plan.

250 sends/month from Basic. Flash drops, loyalty flows, and convention campaigns unlock on higher plans.

Keep Every Client
Coming Back.

Your best next booking is a client you already have. Let's automate the follow-up.